If only you could encapsulate your corporate vision and eloquently present it to all new hires at your company during orientation. Or, maybe you’re not even in town and someone else ran the orientation and gave your company a whole different flavor. Or, what if you missed some key points in your presentation? Whatever the scenario, you need a corporate video to provide background, brand position and expectations for all your new hires (and maybe refreshers for current ones).
At McQuillen Creative Group, here in Aberdeen, SD, we try to make these videos as interesting as possible–knowing full well they could get kind of dry. Think about the time savings of just plopping in a DVD, or pulling up your video on a YouTube private link, anywhere, to get your orientation started. And we’re not talking about a half hour video. Just 5-10 minutes to get the meeting going. That said, some companies, with multiple locations, have had us create chapter-based presentations that total about three hours long. Eventually these will all be online, accessible any time anywhere, like chapters on a DVD.
Hopefully you’ve watched the orientation video up above. This was done for our friends out in Mobridge, SD. The principals of the company travel extensively on sales calls, so it was important for them to encapsulate their brand message on video. This one is more of a corporate capabilities piece, but it helps new hires understand the scope of the company. We continue to produce video productions for One World Direct on an ongoing basis.
Think about how an orientation video can help illustrate your brand or corporate culture to new hires, potential customers, or seasoned employees who need a refresher. Aside from new hire orientation, consider video production for:
• Product Demonstration Sample: Hub City, Inc.
• Training (overall or specific tasks or stations) Sample: Precision Soil Management
• Training (new hire orientation) Sample: Upper Plains Contracting, Inc.
• Corporate Capabilities Sample: One World Direct
• Recruitment at Job Fairs Sample: J. Gross Equipment
• Customer Testimonials Sample: J. Gross Equipment
• Legacy or Overview Video Sample: Stan’s, Inc.
More importantly, videos on websites are far more engaging than static pictures. People stay on websites longer that have video content, and they instantly grasp the point you’re trying to make on your site. All videos we create can be displayed on your website, or on private YouTube links so you don’t spill the beans on corporate secrets.
Interested? The first step is to just call us and talk about your ideas. Chances are we’ve done something like it already. Our video production is affordable, and we can travel anywhere! Orientation videos will clearly communicate your corporate culture to new hires.
Call Troy at 605-226-3481. Or contact us online. If you’re not in the market for a new hire video, but would like to remember us, provide us your email address and we’ll send out periodic announcements and newsletters.
For the best, affordable video production, think McQuillen Creative Group, Inc. Aberdeen, SD