Table of Contents The Trap of the “Same Old” The Way it’s Always Been Done Blues Starting Off On The Right Foot Talking Strategy with McQuillen Creative Group Why Would You Need A Brand Audit Have you been able to align your brand across your workers, management, and customers? If it’s not, you may be wasting ad dollars. In another
Table of Contents The Importance of Identity Design Components of Designing Product Packaging Creating a Hierarchy of Information What Product Packaging Means for You If you’re selling something, your product packaging should get people excited to try or buy your stuff. If it’s bland, then you might need some help. There is tons of work that goes into
Printing projects can be easy to screw up if you miss the details… We understand that outside of basic office printing, it can feel daunting to work on a major printing project. For us, we work closely with clients and printing companies to make sure everything is accurate. But maybe you’re the DIY type of business owner. While there are
MCG Logo Development Overview Country Legends Jukebox is a radio program that was started by longtime radio host Jay Dean. It hit the airwaves as a show playing classic country hits. Jay came to McQuillen Creative Group to get a logo that reflected the classic country feel that his show celebrated. I begin the logo design process by taking some
Logo Design for Sand Creek Animal Clinic Sand Creek Animal Clinic is located near a sandy creek outside of Woonsocket, SD. They are known for horse care, primarily for competitive sport horses like barrel racing, rodeos, roping, showing, etc. But they also service a lot of cattle and also will look at any small pet.They came to us to create a logo
We recently had the pleasure of creating the brand for Schwab Audiology. As a native of Aberdeen, Dr. Elizabeth Falk Schwab returned to the area to open her own hearing healthcare clinic. Elizabeth brought us on board to help with designing her logo, stationery items, and print advertising as well as developing her website. Schwab Audiology Brand Development in Review When creating the logo, it was
Based in Northeast South Dakota, Tri-State Water was established in 1986. After getting great use out of their original brand image, they recently decided to modernize it in an effort to rebrand and reposition themselves in a growing and competitive market. As both our friends and office-water suppliers, Tri-State recently hired us for this exciting change! We developed a new logo, overhauled their website, and
This was one of the coolest projects I’ve had the privilege of designing. I was approached by the Aberdeen Police Department to design their new shoulder patch for their uniforms. They had originally wanted typical Aberdeen things, pheasants, wheat, South Dakota state shape, etc. After a few attempts we agreed on some more iconic, Aberdeen-specific items. They had a catalog
