Table of Contents The Importance of Identity Design Components of Designing Product Packaging Creating a Hierarchy of Information What Product Packaging Means for You If you’re selling something, your product packaging should get people excited to try or buy your stuff. If it’s bland, then you might need some help. There is tons of work that goes into designing packages that people can’t help but pick up. So we will cover three areas… Read more »
Got a Big Printing Project? 3 Costly Mishaps to Avoid
Printing projects can be easy to screw up if you miss the details… We understand that outside of basic office printing, it can feel daunting to work on a major printing project. For us, we work closely with clients and printing companies to make sure everything is accurate. But maybe you’re the DIY type of business owner. While there are lots of things to keep track of during a print job, you should remember the… Read more »
5 Great Apps for Small Business Marketing
There are lots of apps out there that can help with small business marketing. The tricky part is figuring out what’s useful for each part of your business. I had a conversation yesterday with a colleague about how it’s hard to imagine how I’d fall out of step with technological advances. For my sake, I hope I don’t lose touch with technology because I depend on staying on top of trends for my job. Even… Read more »
Country Legends Jukebox
MCG Logo Development Overview Country Legends Jukebox is a radio program that was started by longtime radio host Jay Dean. It hit the airwaves as a show playing classic country hits. Jay came to McQuillen Creative Group to get a logo that reflected the classic country feel that his show celebrated. I begin the logo design process by taking some time to research the country music radio industry, which was incredibly useful in this situation… Read more »
Introducing: Ad Design Subscription Service
We’ll Design, Warehouse, and Distribute All Your Newspaper Ads, Banner Ads, Magazine Ads, and Online Ads We’ve all been there. The newspaper calls you up, telling you they need your ad. Or, they need new pictures, logos, or headlines. You have to stop what you’re doing and deal with this headache or risk running an outdated ad. Or, worst yet, missing the deadline. Perhaps the newspaper handles your ads for you. But what if you… Read more »