The Quill

Are you marketing like a scientist? Here are 4 smart tips

marketing like a scientist

What do we mean by “marketing like a scientist?” It’s not as ridiculous as it sounds, but marketing can be boiled down to a science. It’s why McQuillen Creative Group was created. The owner, Troy McQuillen likes to tinker with ideas in the design, development, and marketing world. And the reason why MCG has been in business for over 25 years is that we continue to experiment and innovate. We bring the quality of a… Read more »

How to plan marketing for social causes

Marketing for Social Causes

Marketing for Social Causes: Like Pieces of a Puzzle McQuillen Creative is dedicated to marketing for social causes as much as businesses. We have learned a lot from working with non-profits and fundraising consultants. When you’re putting together a campaign, it’s important to keep a few things in mind for your initial push. Your first posts are supposed to set a tone for messages to come. Initially, you’ll want to create a checklist for these… Read more »

Social Media Advertising: 5 Keys to Success

digital social media advertising

How to win at social media advertising Social media advertising and digital marketing is not rocket science. But you should always have a strategy for reaching goals. It’s an integral part of growing your social media following and reaching a more engaged audience in the process. There are two ways that a page can grow: organic reach and paid boosts. If you manage your own Facebook page, you may see Facebook urge you to “boost”… Read more »