Table of Contents Introduction to Social Videos The Planning Process The Shoot & Editing Process Publishing and Tracking Using Video to Unlock Your Social Reach One of the biggest winners in gaining social reach is through the use of video on Facebook, Instagram, TikTok, and LinkedIn. Video is so effective that it can more than double the reach of your social media page. We have worked with several businesses to create short form social videos… Read more »
3 Ways Video Elevates Business Connections
Business Connections & Video Production You should start thinking about hiring a videographer in Aberdeen, South Dakota. You would probably surprise yourself if you found out how much time you spend on the internet watching videos. While traditional media advertisements are still important, it’s becoming clear that video ads are rising in popularity. In 2021, it is expected that television ads will make up about a third of advertising budgets. On the digital end, online… Read more »
Video Project: Travel Safe to Sisseton, SD
Celebrating A Unique South Dakota Town Sisseton, SD is a vibrant town full of wonderful small businesses, beautiful art, and wondrous culture. It’s a great place to visit in northeast South Dakota. Recently, they needed to create a social media campaign to urge travelers to visit safely during the COVID-19 pandemic. They heard about the wonderful work we’ve done to promote South Dakota’s small towns and businesses on social media, so they came to us… Read more »
5 Great Apps for Small Business Marketing
There are lots of apps out there that can help with small business marketing. The tricky part is figuring out what’s useful for each part of your business. I had a conversation yesterday with a colleague about how it’s hard to imagine how I’d fall out of step with technological advances. For my sake, I hope I don’t lose touch with technology because I depend on staying on top of trends for my job. Even… Read more »
Content Strategy: 4 Key Marketing Steps
Your content strategy is what separates your business from the pack. You should plan social media content ahead of time to succeed in online marketing. Less digitally savvy people have a common misconception about social media. They believe that social media posts are just created on a whim. However, that’s not the case, at least among the businesses and organizations that do social media the right way. Content strategists plan social media posts weeks and… Read more »
We Fix Website Problems When Your Web Designer is MIA
Quick…if you need a new website, just call us now: 605-226-3481. We fix website problems so you can get back to doing business. That is the kind of reliability you can expect when you work with us. McQuillen Creative Group has been designing websites in Aberdeen, SD since 2001. Many, many other web providing companies have come and gone in that time. The problem is, you may be on the other end of a company… Read more »
Great Websites From Aberdeen, SD
You’ll never see an ad on TV for graphic design services. Same goes for video production services. So why are we being bombarded with online and TV ads for website design services? This might cause you to think that website production is easy. So easy in fact that any monkey in the world can whip them out. These companies have developed automated templates that call center-like employees fill in with information about a business. There… Read more »
Mobilegeddon Is Upon Us! Mobile-Friendly Websites
Don’t you hate it when ads make you feel threatened, causing you to react out of fear. We certainly despise that. Google’s recent announcement that they are changing the way they deliver search results on mobile devices is causing panic among folks with websites. At least that’s what web developers want you to think. Granted, there is cause for alarm, and concern, but take a deep breath, and give us a call. We can help you… Read more »
Oz Theme Continues for Aberdeen Promotion
If you’ve seen the Broadway sensation, Wicked, you probably remember how each Oz character came to be. Unfortunately, the production is 100% incorrect in relating how the Scarecrow and Tin Man came to be. The Tin Man was named Nick Chopper and he was a normal dude. He fell in love with a sorcerer’s daughter who disapproved of him. The sorcerer put a spell on him that caused him to cut off his limbs while… Read more »
Webster Gets a New Logo
Last year we had a chance to work with the economic development folks over in Webster, SD. They needed a brochure designed to help them position themselves as a great place to plant a business. Their industrial park has several businesses that all feed off one another. One makes pipes, another powder coats them, for example. So when they go to trade shows to talk to businesses looking for new homes, they needed a brochure… Read more »