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Category Archives: Responsible Typography

The Apostrophe – The Most Elusive Punctuation Mark

The proper right-hand curly apostrophe is the go-to mark when making contractions or indicating possession. For the most part, all of our software can produce the proper curled apostrophe when that key is typed. However, often when text is copied and pasted between programs, the apostrophe often gets converted to a “tick” mark or a mere vertical stroke. Unfortunately, few

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